Recently, I’ve seen dozens of portfolios and work samples that are verbatim copies of the work of others. This isn’t a good thing, especially if you represent it as your own work. There’s a difference between being inspired by others and plagiarism. And not knowing this can hurt your career.

To protect the innocent I won’t mention the names of individuals (or companies) that have ripped off the work of others and represented it as their own. I’m sure some of it is intentional, but I suspect that most are just not aware that what they’re doing isn’t in their best interests.

Today I’ll share a few ways to find inspiration from others and use it build YOUR skills the right way. And then use those skills to show off what you can do. The end point should not be an exact copy of the source material. Instead, it should be a derivative work inspired by the source.

Step 1: Find a source of inspiration

Look for ways to be inspired. I focus on visuals and interactivity. E-learning is mostly visual, so it’s always good to learn more about graphics and UX design. And another main point of focus is learning to transition from static content to engaging interactions.

Keep an ideas folder or bookmarks for later reference. Here are some places I like to look for ideas:

• Design sites like Dribbble where you can see what people are doing. Many will even share free assets.
• Presentation sites like Slideshare where you can see how people are presenting their content. They also have an easy way to do screengrabs.
• Mobile apps are a good source of inspiration. I regularly download different apps just to look at how they work and how users interact with them to get content. This gives me ideas for course design. Especially when I want some novel ideas on how to navigate a course.
• Multimedia presentations are also valuable. News sites tend to build simple interactive multimedia demos for the hot news. Unfortunately, today it seems they spend more on the interactions and less on real journalism, but that’s a blog post for another day.
• Template sites like Template Monster and Theme Forest are great to see different types of layouts and get ideas for screens and colors.

What are some sources of inspiration for you?

Step 2: Deconstruct your source of inspiration

One of the best ways to learn is by deconstructing things that interest you. Since I work mostly with Storyline, my initial thought is whether or not I can create what I see in Storyline.  Sometimes I can and sometimes I can’t. The goal is to play around with the idea as well as the software.

• I deconstruct the source of inspiration and try to figure out what’s happening and why the creator may have chosen that approach versus something else. I make notes of what I like and what I may change.
• I try to build a functional prototype. Sometimes the source content is an interaction I like and sometimes it may be a visual design idea. In either case, I try to replicate it in the software to learn what I can do. One side benefit is that I often discover some new production techniques.

At this point, the concern isn’t a final showcase product. It’s more about building a matching prototype.

Step 3: Apply what you learned to something original

Inspiration should lead to iteration. The goal isn’t to build copycat modules. It’s a small industry and people know when you cribbed an idea from another developer. Instead, the goal is practice and then apply what you learned to something original.

If there’s an animation you found interesting, how would you apply it to your own content? Are there layouts you can build into reusable templates? Can you make the interaction work the same way but in a different context?

A few things to keep in mind:

• If you do borrow an idea from someone else and share it publicly, give them props. It’s good form and builds goodwill. It also alleviates any accusations when your work looks similar to someone else’s.
• Share what you build. If you’re going to show off what you built (and it’s not proprietary) it’s a good idea to give something away. Share the source file, a how-to tutorial, or maybe a free template. This helps build your personal brand and expertise.
• If you see something that looks like your work, understand that people will steal your work. It’s the basis of a popular book. Consider it a form of flattery. Also, people often have similar ideas at the same time. There have been few times I’ve had a blog post in the queue only to have someone in the industry release a similar post before mine’s been released. It shows that a lot of common ideas percolate and often we come to them at similar times. It’s just the way it is.

The end goal in this step is to use the deconstruction as a source of inspiration. And then create a derivative work that is uniquely yours.

Continue to practice and learn your craft. Find sources of inspiration and then apply what you learn to your own projects. And then show off what you can do in your portfolio.

Upcoming E-Learning Events

• Articulate Roadshows. Join us for one or two days of e-learning goodness. Day 1 focuses on more general e-learning topics and Day 2 is centered on learning to build some nice, reusable interactions. They're great activities to help you learn more about the tools. Sign up using the links below. Seats are limited for the events. If you're interested in presenting at one of the roadshows, let me know.
• Boston: July 18 & 19. Early bird rate expires July 7. Register here.
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• London: November 13 & 14. Details coming soon.
• Manchester: November 16 & 17. Seats will be limited. Details coming soon.

• There are a couple of other events planned. Once we get all of the bookings confirmed, we'll add the registration page and info.

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