Why You Need An Ideal Customer Profile In Your B2B SaaS Marketing Strategy

A significant number of companies I’ve recently spoken to are still struggling to identify their core target. In this article, I’ll try to shed some light on why it is important to have an Ideal Customer Profile, and what you’ll be using this ICP for. This post was first published on eLearning Industry.

5 Secrets That Keep Your Content Marketing Strategy Fresh And Engaging For The eLearning Audience

Every content writer has to face the challenge of maintaining a steady production of original and compelling content ideas, which at times can be a tough mission. In this article, I'll delve into 5 secrets which can help you generate fresh content to draw attention from the eLearning audience, without blocking out. This post was first published on eLearning Industry.

Distributing And Maximizing Your Content Marketing Efforts As An eLearning Marketer

Great content without equally great distribution is by all means not enough. Also, simply sharing content on social media platforms does not count as an effective distribution strategy. How can you succeed in distributing and maximizing your content marketing efforts in your company? In this article, I'll share tactics to distribute your content without relying on social platforms. This post was first published on eLearning Industry.

5 Content Marketing Strategy Tips That Will Help Your Content Rank And Drive Qualified Traffic

Creating high-quality content to increase your organic search results is one of the best ways to get noticed by readers and search engines. But which content marketing strategy do you need to follow to help your content rank and drive qualified traffic? This post was first published on eLearning Industry.

Maximizing The Value Of Keyword Research: Complete Guide For eLearning Marketers

The use of keywords or keyword phrases ensures that you establish the main topic for each page of content, thus giving readers a better understanding of what your company is about. But how do you perform a successful keyword research and which mistakes should you avoid in the process? In this article, I'll share 7 tips to add maximized value to your keyword research. This post was first published on eLearning Industry.

How eLearning Companies Can Combine SEO And Content Marketing For Better Performance

Content makes you stand out, but how you write that content, what links you use, and which are your top priority keywords can boost your SEO to great heights. In this article, I'll explore how your eLearning company can combine content marketing and SEO to reach high-performance levels. This post was first published on eLearning Industry.

Tailoring Your Content Marketing Strategy To The Right Buyer Personas Of eLearning Niche

Creating buyer personas is key for your content marketing strategy. Marketers can focus on audiences that are likely to prove fruitful while helping their organizations pursue a common goal. In this article, I'll share useful tips on tailoring content to preferred audiences so that marketers have a strong foundation for an effective content marketing strategy. This post was first published on eLearning Industry.

The Who, What, And How Behind Successful Content Marketing Strategy Every eLearning Marketer Should Know

Creating a successful content marketing strategy doesn't usually happen on its own. eLearning marketers must be able to produce content that stands out to drive the results they want. In this article, I'll pinpoint the who, what and how eLearning marketers should bear in mind for a top-notch content marketing strategy. This post was first published on eLearning Industry.

Creating An Effective Editorial Calendar: 4 Steps eLearning Marketers Should Follow

Strategy drives good content, which means you need a comprehensive plan to guide your company's content for the future. In this article, I'll discuss the 4 steps eLearning marketers should follow to create an effective editorial calendar. This post was first published on eLearning Industry.

How To Make A Content Marketing Competition Analysis In The eLearning Niche

By performing a content marketing competition analysis, brands can discover the types of content that work best and create more successful pieces on a tighter budget. But how can you create a competitive analysis in the eLearning niche? In this article, I'll share 5 ways to succeed in this process. This post was first published on eLearning Industry.