With the rising popularity of videos, even corporates are leveraging on using them for educating their employees. Videos can be human based or animated. How exactly video-based learning should be implemented is the focus of this article.
Video-based learning is a powerful and effective method of learning new concepts. When implemented correctly, video-based learning solution has the right impact on the minds of the learners. Videos have the power to captivate, entice, and educate learners. Rightly built video-based learning snippets, meaning right sized videos with appealing graphics, visuals and narration help the audience connect well to the subject being taught and lead to better decision making.
Video-based learning in corporate learning improves the retention of concepts due to their appeal and in turn improve productivity of employees Organizations reap several benefits when they implement videos to announce new products or teach innovation and cutting-edge concepts.
The popularity of videos on social media platforms or vlogging platforms cannot be overemphasized. Music videos have garnered billions of views in YouTube. Many professional and amateurs use YouTube to teach and entertain their audiences. In social media platforms, videos have time and again proven to be the method to “break the internet”.
Video-based learning nuggets if built carefully and that have the right elements like interesting narration, graphic elements can hold the attention of a learner for longer duration of time.
Create better learning experiences using video-based learning
Videos help organizations to communicate important messages to their audiences. There are majorly two types of videos, tutor/instructor based (human) and animated videos. In the former, the strategy and script needs to be crafted and given to the tutors to enact and shoot as well as record the video. On the other hand, the animated videos are created basis the scripts and visualization. Some use green screens to record the speech of the tutor and then add the background elements during the editing process.
Video-based learning add value to their existing learning solutions and lead to performance enhancements.
Videos are powerful methods of communicating important new announcements related to the product and company policies and change management. Video-based learning nuggets can be developed using motion graphics, white board animation, kinetic text animation and so on.
Engaging videos leading to action and implementation
When developing videos, we should ask ourselves, “will this solution lead to better learning outcomes?”, “will this video lead the audience to take concrete action?”, or “will this video empower the learner to make better choices?”. It is important to focus on the actions that learners will perform while taking the video-based learning tutorial. The focus is both on the visuals and the text that delivers the message. This approach helps learners perform better.
Some useful stats point to the usage of videos at workplace.
Workforce Inclines More to Videos
“Employees are 75% more likely to watch a video than open an email or read documents.”
– Forrester Research
Benefit of videos
Better retention of concepts
Video-based learning help the learners remember the concepts well if they are crafted well and have the right mix of animation and text elements.
Better impact leading to better productivity
Learners benefit from videos and use the new learning to improve their performance and thus leading to better productivity. Organizations are pleased if the business goals and learning outcomes are met for the monies spent on the solution.
Having said this, lets look at a case study of successful implementation of video-based learning.
Case study: Innovation message
The customer was looking for a short video to announce as well as briefly explain the various steps that the organization was taking to implement innovative practices across verticals and departments. They wanted us to create the video with highly impactful visuals that would go well with the core message being sent. We brainstormed and came up with mock-ups which were then approved for producing the high-quality video. The customer said the implementation was accepted well and was successful in spreading awareness across the organization on the various innovations.
Case study: Understanding Drug Discovery Process
The customer wanted to roll out video-based learning nuggets across organization on the concept of timelines of drug-discovery as they wanted to sensitize their audience about the need for sometimes longer duration of discovery-test-adoption. The video-based learning was a prelude to the actual course on drug discovery which had interesting activities.
Videos have time and again proved to be effective in communicating important messages, concepts and ideas to the workforce. We believe videos can help engage audiences to learn and understand the concepts better.
The post Implementing Video-Based Learning Strategy Effectively In Corporate Learning appeared first on eLearning.
Der Herausgeber dieses Reports, Kaltura, ist Anbieter von Video-Plattformen und weiterer Dienste rund ums Medium und damit kein unbefangener Berichterstatter. Aber der Blick auf die Umfragedaten (mit Schwerpunkten auf Higher Education und Nordamerika), die sie zusammengetragen und ausgewertet haben, ist ganz interessant. Es gibt Kapitel zur Video-Nutzung und Video-Technologien (Platforms, Video Features, Lecture Capture). Am Ende ein kurzer Blick nach vorne. Hier heißt es, dass folgende Video-Technologien an Bedeutung gewinnen werden: Interactive videos, self-paced curriculums, predictive analytics, auto-scoring und VR/AR/360 video.
Kaltura, Oktober 2018 (pdf)
Bildquelle: StockSnap (pixabay, CC0)
A booming sought software, Adobe Captivate makes a hard impression with its astonishing features in its new release, Adobe Captivate 2019. The most buzzing feature in eLearning industry which is Virtual Reality is now available in this tool and makes your project stand apart. In addition to virtual reality, Adobe Captivate 2019 released a set of new and enhanced features to develop eLearning courses effortlessly and thrives the learner’s retention.
Let’s have a quick look on New Features of Adobe Captivate 2019.
- Virtual Reality Experience Learning:
Now it becomes handy to create an immersive learning experience courses with the new virtual reality project. Import 3600 images and create a seamless virtual reality project. By using VR glasses learner can experience virtual reality and engage with near real-life scenarios. You can create a perfect interactive environment by integrating interactive elements like hotspots.
- Automatic Device Preview:
In the earlier version, Adobe Captivate introduced a device listing preview feature to view your content in different screen sizes. This feature got updated and now it has come up with slider option to preview the content. It also has layout preview button, where you can see your content automatically change position and form across the full spectrum of device sizes with a single click.
- Interactive Videos:
Transform your mp4 videos or existing YouTube videos into interactive video-based eLearning. Add quiz and knowledge check at specific areas in the video and evaluate the user performance. Also, you can add bookmark on the timeline where user will be redirected to the bookmarked timeline when they fail to finish the activity.
- Automatic Chroma Key Effects:
You don’t need to be a green screen technology expert to remove the background. With this new feature you can personalize your videos with few clicks and add images or videos as background. You can use the media that comes along with the Adobe Captivate or choose your own.
- Smart Video Recording (Webcam + Screen Capture):
With this built-in feature in Adobe Captivate 2019, you can create a video demo using screen capture and webcam simultaneously. You can also add interactivity and edit the videos in multi-screen video based learning.
- Live Device Preview for VR:
Now you can check your elearning courses how exactly it is playing in the VR devices with the all-new Live Device Preview feature. You can preview all your courses in your device once you establish the connection with the Captivate. This could be done by generating a QR code in the Captivate 2019 smart authoring tool that you can scan using the QR scanner app in your mobile device.
- PowerPoint to Responsive eLearning with Ease:
Converting PowerPoint to Responsive eLearning has never been so easy with this new feature in Captivate 2019. PowerPoint content slides adjust itself to the screen size and makes it more responsive to the learners. Therefore you can transform static slides into interactive learning slides with few clicks.
- Fluid Boxes 2.0:
This is an upgraded feature in 2019 release of Adobe Captivate. With this advancement, your content scales up automatically and align across device sizes. In addition, you can customize fluid boxes by wrap up options, view parent-child relations, distribute objects equally in the properties inspector and also set alignment for static fluid boxes.
- CSV Question Import Template:
A standard format of adding interactive questions is now replaced with the new CSV Question Import Template feature. A sample CSV file will be given in the assets folder where you need to copy it in your project folder and follow the instructions as mentioned in the file. Add the questions and finally upload in the Captivate project. Or you can populate the questions in macro enabled excel sheet and generate a CSV file from it. The main advantage of this CSV file is to import bulk questions into your project that saves development time.
- Overlay Slides:
The traditional video might convey the right information, but doesn’t evaluate the learner performance. But with Overlay slides in Adobe Captivate you can convert your recorded or streaming videos into interactive videos for user remediation.
- 360⁰ Learning Experiences:
Maximize the learning space by integrating with the feature, 360 slide. With this feature, you can add 3600 images to the slide and also interactive elements like hotspots to enhance the user learning experience.
Hope these features will help you to create rapid eLearning courses to meet the learner specific needs.
The post Adobe Captivate 2019 released – A Quick Review on All New Features appeared first on eLearning.