7 WAYS TO DRIVE CUSTOMER EDUCATION PROGRAMS WITH ADOBE EXPERIENCE MANAGER SITES, ADOBE CAPTIVATE PRIME AND MARKETO ENGAGE

Did you know that integrating a few Adobe products could result in a rather holistic learning platform?

I’m specifically referring to Adobe Experience Manager (AEM) Sites, Adobe Captivate Prime and Marketo Engage.

Attached here is a 2020 white paper by Adobe Captivate Prime Product Management that discusses precisely this. There are a whole lot of advantages of course when you integrate one Adobe product with another, simply because they work well together. Having said that, it does not necessarily mean you cannot use each of these exclusively/ in combination with a non-Adobe product just as well.

This paper looks at 7 ways to drive customer education using the combination mentioned above. Of course, this is a Captivate Prime centric document and the focus is on the learning platform as always. This year has seen some great strides forward for Prime, especially keeping in mind the user experience. We have a whole new learner homepage and the UI lends itself so easily to customization.

On the whole, taking a personal approach is extremely important in our holistic view to creating a learning platform. Do read this document to learn more about our approach to your customer education.

7 WAYS TO DRIVE CUSTOMER EDUCATION with AEM Sites, Captivate Prime and Marketo Engage – White Paper 2020

Wishing all of you Happy Holidays!

If there are other areas of Prime that you would like to see covered in these kind of documents and blogs, or if you have any other feedback for us please do write to jaisim@adobe.com

The post 7 WAYS TO DRIVE CUSTOMER EDUCATION PROGRAMS WITH ADOBE EXPERIENCE MANAGER SITES, ADOBE CAPTIVATE PRIME AND MARKETO ENGAGE appeared first on eLearning.

Integrate AEM Sites and Adobe Captivate Prime for a Custom Learning Experience

If…

  1. You are a medium to large size organization and want more than the native customization features offered by Prime,
  2. You wish to offer a brand-new learning experience to an audience that includes your customers and/or partners, where your brand persona really shines through the entire experience,
  3. Your learners are already aggregated onto your AEM portal and it does not make sense to now redirect your learners to a new LMS,
  4. Your existing AEM site offers your learners a combination of resources from Learning and Marketing,and you now want to take the LMS to your learners,

…then this document is for you.

Take customization to another level and offer your learners a wholly bespoke experience outside the native LMS. Adobe Captivate Prime is perhaps the ONLY System in the market that allows you to do that. If you already use AEM Sites for your organization’s digital content and property, read the accompanying document to learn about the benefits when you integrate it with the Prime experience.

Integrate AEM Sites with Captivate Prime for a custom learning experience

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7 Tips To Create Learning Portals For Employee Training

L&D teams are on the constant lookout for effective approaches that help learners acquire learning, apply the acquired learning successfully on the job, and perform better. These teams prefer methods that are engaging and provide sticky learning experiences.

Learning Portals for employee training are one of the approaches that can be used to meet this requirement. These are online learning repositories or gateways that make use of set learning paths to offer learners with the required learning material, accompanied by job aids. They also include bite-sized online courses and material to support Instructor-Led Training (ILT). Learners can access the learning journey on the go and on multiple devices.

Not only are Learning Portals a knowledge repository, they are also learner-centric and use a combination of immersive and sticky learning approaches like Microlearning, Gamification, and Video Based Learning. Learning Portals are designed to meet a specific learning focus and work on the principle of the “pull” of learning resources rather than the “push” associated with an LMS. In addition, they offer better employee engagement and higher completion rates.

Here are a few tips that organizations can use to create Learning Portals for employee training.

7 Tips To Create Learning Portals For Employee Training

Learning Portals can prove effective if organizations successfully implement them. They can be used for varied training needs such as Formal Training (online or blended), Performance Support (on-the-job learning aids), Social learning, or to support a key initiative (for example, a specific change management initiative). These Portals if executed effectively, by featuring narratives or themes, can encourage exploration and contribution by learners, leading to better employee engagement and motivation.

If you have any queries or need any specific support, do contact me at apandey@eidesign.net.

Source: https://www.eidesign.net/7-tips-to-create-learning-portals-for-employee-training/

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Impressive Community Support for a Newbie

While I’ve been using Adobe Creative Suite products for years, I’ve only recently been trialing Adobe Captivate.

The depth of content found in Adobe’s eLearning Community portal is amazing.

After I posted a question, a “Legend” responded with a very helpful answer in a matter of hours. Very impressive indeed!

Hopefully one day I can return the favor(s)!

The post Impressive Community Support for a Newbie appeared first on eLearning.

4 Killer Examples Of Learning Portals For Corporate Training

Learning Portals For Corporate Training: What Are Their Key Characteristics?

Learning portals are knowledge repositories featuring learning paths, and they are designed to meet specific initiatives. They can be independent of an LMS or can be designed to co-exist with one.

Key Characteristics Of Learning Portals For Corporate Training

  • Unlike traditional learning where the training is “pushed”, the learning portals for corporate training are designed to be learner-centric, giving them the control on how they want to “pull” the information and learn.
  • As an extension to the learner-centric focus, learning portals also feature collaborative or social learning.
  • In contrast to discrete bursts of intense training (a characteristic of formal training), the learning portals provide the “learning as a continuum”. This is through the learning paths that feature assets for both formal and informal learning.
  • They can offer personalized learning to the learners (based on their interest or their proficiency gauged by pre-assessment).
  • They can be used as an effective mechanism to create a “learning ecosystem” where learners can contribute and continue to enrich the repository.
  • They are designed to be available in multi-device format, thereby offering the flexibility for learners to choose the device they wish to access it on (ranging from desktops/laptops to tablets/smartphones).
  • Given their intrinsic modularity (to offer multiple assets within a given learning path), they can meet the needs of diverse learner profiles. Additionally, they can offer assets to meet the needs of different learning styles.
  • They can be designed to motivate learners and encourage competition through a range of gamified approaches like rewards and recognition that can be viewed on leaderboards.
  • The assets in the repository can be used to offer formal training (fully online or support ILT sessions) as well as Performance Support (informal learning).
  • The assets design typically includes currently trending approaches like microlearning, gamification and typically feature wide-ranging assets that learners can:
    • View (videos and interactive videos)
    • Read (eBooks, Flipbooks, PDFs, and Interactive PDFs)
    • Learn (both formal training and informal learning assets in mLearning format)

Why Do L&D Teams Adopt Learning Portals For Corporate Training To Gain Employee Engagement?

Organizational Perspective

The learning portals for corporate training can supplement the existing training delivery (particularly for key formal training initiatives) or create islands to facilitate social learning, create communities of practice.

Rather than limiting the interaction of L&D teams only for discrete formal training sessions, learning portals for corporate training offer a connect with the learners through the learning journey. This can now include both formal pieces of training as well as Performance Support Tools (just-in-time learning aids the specific learning exactly at the moment of their needs).

As a result, there is demonstrable higher learner engagement. This approach facilitates both knowledge acquisition as well as its application on the job.

Learners’ Perspective

I have already highlighted that learning portals are designed to be learner-centric and since they provide the control to the learners, you will see higher engagement and interaction.

To summarize, the learning portals for corporate training meet the business needs as well as the learner’s needs and expectations. This is why it makes business sense to adopt them as a significant part of your learning strategy.

In the process, you will see following gains:

  • Improvement in learner engagement.
  • Sticky learning (through steady reinforcement).
  • Increased application of the acquired learning.
  • Increase in learner interaction.
  • Higher completion cycles.

How Can Learning Portals Fit In As Part Of An Organization’s Training Delivery?

Learning portals for corporate training map directly to the 70:20:10 learning model and find a great fit for both formal training and Performance Support Tools.

To give you a sense of what a typical learning portal offers, here’s a quick summary of the features designed by us at EI Design:

  1. Personalization
  2. Curation
  3. Learning path/learning journey
  4. Completely responsive design
  5. Gamification
  6. Awards and leaderboards
  7. Social learning
  8. Microlearning nuggets in various formats
  9. Flexible design: Can be independent of an LMS or co-exist with an LMS
  10. Extensive admin controls

Examples

We, at EI Design, have crafted learning portals for following diverse corporate training needs:

  1. Induction and onboarding
  2. HR benefits
  3. Employee engagement
  4. Social learning
  5. Content curation
  6. Personalization (for professional skills training)
  7. Best practices (corporate quality mandate)
  8. Sales and marketing resource center

Out of these, I pick our top 4 to showcase you the possibilities.

1. Induction And Onboarding

This example showcases the most significant usage of learning portals. Induction and onboarding is a great case in point on addressing a niche but a crucial training.

It features:

  1. Personalization
  2. Microlearning
  3. Gamification (including scores and leaderboards)
  4. Social learning

EI Design - Induction and Onboarding Portal Example

2. HR Benefits

This example highlights the usage of a learning portal to create awareness of the HR benefits.

It features:

  1. Narrative approach: Features story and scenarios.
  2. Learning path maps to various levels.
  3. Gamification (including scores and leaderboards).

EI Design HR Benefits Portal Example

3. Content Curation

This example highlights the usage of a learning portal based approach to create communities of practice and promote continuous learning.

It features:

  1. Curated content
  2. Recommended learning paths
  3. Learning paths that can be created by learners
  4. Social learning

EI Design Content Curation Portal Example

4. Employee Engagement

This example highlights the usage of a learning portal for an employee engagement. While it uses a “fitness” based theme, its core objective is team building.

It features:

  1. Learning path
  2. Gamification
  3. Social learning

EI Design Employee Engagement Portal example

Take a look at this video that showcases these 4 examples in an engaging format.

 

I hope the examples in this article showcase how you can use learning portals for corporate training to address various training needs to increase your employee engagement and foster collaborative learning. In case you need any specific assistance, do contact me at apandey@eidesign.net.

Source:  https://www.eidesign.net/4-killer-examples-learning-portals-corporate-training/