Branding And SEO: How Search Engine Optimization Affects Your eLearning Brand

How to measure the brand awareness? What marketing channels to use to attract the target audience? How to launch a successful promotional campaign? If you ask yourself at least one of these questions on a daily basis, try to start from the bottom. This post was first published on eLearning Industry.

LMS Marketing Strategy: Content Marketing – Build Your Strategy Around One eBook

Everybody loves freebies. But is there a way to boost your conversion rates with a single downloadable eBook? In this article, I’ll share tips to maximize results with an effective content marketing strategy that hinges on one eBook. This post was first published on eLearning Industry.

Free eBook: Are Payments The Key To A Bright Future For Education Platforms?

There is so much to learn and test for your eLearning courses, but you shouldn’t be intimidated. This eBook by Paysafe will open the door to the evolving world of eLearning finances and payments for you, providing you all you need to know for the best possible user experience, bringing growth for your organization. This post was first published on eLearning Industry.

LMS Marketing Strategy: Demos – Do Demo Days, Early And Often

Are you making it super-easy for your prospects to see your product without getting locked into a one-on-one sales pitch? In this article, I’ll discuss the benefits of offering product demos for large groups and tips on how to get the most out of them. This post was first published on eLearning Industry.